To understand the concepts of smart cities and smart tourism, and to apply the development of smart technologies to the field of tourism and tourism management.
ICT and IoT; Big Data Analysis; machine learning; Smart cities; smart tourism; smart technologies; innovation; e-tourism; Customer Experience Management (CEM); smart destination development; the future of digitalization and the tourism sector
Vertical Tabs
Course Learning Outcomes
Learning Outcomes | Program Learning Outcomes | Teaching Methods | Assessment Methods |
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1,2 | 1,2,3 | A |
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1,2 | 1,2,3 | A, C |
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7,12 | 1,2,3 | A, C |
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7,12 | 1,2,3 | A,B,D |
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1,2,3 | 1,2,3 | A,B,D |
Course Flow
COURSE CONTENT |
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Week |
Topics |
Study Materials |
1 |
Introduction: Digitalization, ICT, Big Data and IoT |
|
2 |
From Smart Cities to Smart Tourism: The evolution of the digital traveler |
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3 |
Innovation and technology management in the tourism industry |
|
4 |
Smart Technologies I: Hard technologies |
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5 |
Smart Technologies II: Soft technologies |
|
6 |
Developing the smart destination |
|
7 |
Managing the smart destination |
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8 |
Midterm exam |
|
9 |
Sustainable digital development: The pros and cons |
|
10 |
Governance in the digital age: Implications for tourism development |
|
11 |
Mobility, Culture, Energy, Security, Health, Infrastructure and the Environment |
|
12 |
Technological challenges of Smart Tourism and the Future |
|
13 |
Presentations |
|
14 |
Presentations |
|
15 |
Final |
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Recommended Sources
Textbook |
De Pablos, Tennyson, Zhao (2012) Global Hospitality and Tourism Management Technologies |
Additional Resources |
Class presentations, additional research papers |
Material Sharing
Documents |
Slides |
Assignments |
Presentation of a smart technology in tourism |
Exams |
Final |
Assessment
ASSESSMENT |
||
IN-TERM STUDIES |
NUMBER |
PERCENTAGE |
Mid-terms |
1 |
30 |
Quizzes |
|
|
Assignment |
1 |
30 |
Total |
|
60 |
CONTRIBUTION OF FINAL EXAMINATION TO OVERALL GRADE |
|
40 |
CONTRIBUTION OF IN-TERM STUDIES TO OVERALL GRADE |
|
60 |
Total |
|
100 |
Course’s Contribution to Program
COURSE'S CONTRIBUTION TO PROGRAM |
|||||||
No |
Program Learning Outcomes |
Contribution |
|||||
1 |
2 |
3 |
4 |
5 |
|
||
1 |
To have a good understanding of the basic concepts in tourism and hotel management |
|
|
|
|
x |
|
2 |
To grasp and be aware of the regional, national and international dimensions of tourism and hotel management |
|
|
|
|
x |
|
3 |
To achieve a reasonable level of knowledge in the tourism and hospitality management on ethics, basic values, legislation and principles |
|
|
|
x |
|
|
4 |
To be aware of the specific dynamics of the service industry and learn the professional standards of perfection |
|
x |
|
|
|
|
5 |
To have a conducive character for teamwork, be a problem solver as well as show leadership capabilities and an ability to establish contact with specialists in other areas of interest |
|
|
x |
|
|
|
6 |
To be fluent in verbal communication and writing capacities in at least two foreign languages. |
|
|
|
|
x |
|
7 |
Be able to adapt to varying cultures and languages received from experienced professors equipped with international experience in professional and academic backgrounds |
|
|
|
|
x |
|
8 |
To have personal, humanitarian, technical, and behavioural capabilities. |
|
|
x |
|
|
|
9 |
To have coordinating capacities in interdisciplinary applications (i.e administration commerce, representation, aviation, logistics, etc.) |
|
|
x |
|
|
|
10 |
To be able to carry out qualitative and quantitative research methods in tourism and hospitality management for the completion of projects. |
|
|
|
x |
|
|
11 |
To understand the tourism and hospitality industry from professional, academic, technical, intellectual and cultural points of view. |
|
|
x |
|
|
|
12 |
To be able to evaluate concepts, ideas and data in the tourism sector with scientific methods, identify complicated problems and topics to analyse, and come up with solutions based on research and evidence. |
|
|
|
|
x |
|
13 |
To become an expert in one of the specialization areas of the tourism industry (i.e: congress and lodgings management, aviation management, gastronomy, social and humanitarian sciences) |
|
|
x |
|
|
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ECTS
ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION |
|||
Activities |
Quantity |
Duration |
Total |
Course Duration (Including the exam week: 16x Total course hours) |
15 |
3 |
45 |
Hours for off-the-classroom study (Pre-study, practice) |
15 |
6 |
90 |
Mid-terms |
1 |
2 |
2 |
Homework |
1 |
15 |
15 |
Final examination |
1 |
2 |
2 |
Total Work Load |
|
|
152 |
Total Work Load / 25 (h) |
|
|
6,08 |
ECTS Credit of the Course |
|
|
6 |