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Course Code: 
BBA 101
Course Period: 
Autumn
Course Type: 
Core
P: 
3
Application: 
0
Credits: 
3
ECTS: 
7
Course Language: 
İngilizce
Course Objectives: 

This course aims to introduce students to how a business can operate in interaction with a constantly changing business world: Fundamental issues and functions of business and management - basic leadership and management skills, vision and ethical standards, basic processes in strategic management, basic rules and concepts of management functions Strategic role of business in marketing, human resources, production, accounting and finance areas

Course Content: 

Exploring the business from a wide perspective, from production to sales, from accounting to human resources, from marketing to finance, from international business to management information systems; demonstrating the definition of the business, differences between profit-making organizations and non-profit organizations and entrepreneurs, presenting the historical development of the business.

Course Methodology: 
1: Lecture, 2: Question-Answer, 3: Discussion, 4: Simulation, 5: Case Study
Course Evaluation Methods: 
A: Testing B: Presentation, C: Homework, D: Project, E: Laboratory

Vertical Tabs

Course Learning Outcomes

Learning Outcomes

Program Learning Outcomes

Teaching Methods

Assessment Methods

1. Define the main issues and elements of contemporary business and business world from an holistic perspective

8

1,2,3

A,B,C

2. Comprehensive approach to the interactions between companies-society-economy-economic system.

4

1,2,3

A,B,C

3. Explain the importance of the international business, the reasons for the entry of new international markets and the comparison of these markets.

2, 3

1,2,3

A,B,C

4. To identify the organizations and economic communities operating in order to explain and reduce the barriers faced in international trade.

5

1,2,3

A,B,C

5. Analyzing the issues related with business ethics, the ethical development stages of individuals, the ethical dilemmas that may be encountered in the workplace, and the responsibilities of the enterprise to the stakeholders.

7,8

1,2,3

A,B,C

6. To understand the basic issues in the establishment and structuring of contemporary businesses, the contribution of small businesses and entrepreneurs to the economy and the role of the Internet in business.

2, 3

1,2,3

A,B,C

7. To understand the basic business and management issues such as management functions, the role of planning in the management hierarchy, competencies required for success in management, strategic planning process, leadership, corporate culture and organizational structure.

1,2, 3

1,2,3

A,B,C

8.To understand the role and the importance of human resources, marketing, production, accounting and finance functions of a business

1

1,2,3

A,B,C

 

Course Flow

 
COURSE CONTENT
Week Topics Study Materials
1 Introduction and Current Topics in Business Basic concepts in business
2 Business and Microeconomics Basic concepts in business and microeconomics
3 Business and Macroeconomics: Effects of Economic Indicators and Economic Policies on Business and Business Basic concepts in business, business management and macroeconomics
4 International Business, Trade and Marketing Basic concepts in international trade
5 Work and Social Responsibility Corporate stakeholders
6 Establishment and Configuration of the Enterprise

Structure and Management of Small-Scale Enterprises, Franchising and Small Enterprises

Small, medium and large scale business definitions
7 Economics of Entrepreneurship and Its Role in the Business World

The Role of the Internet in Business

Entrepreneurship and definition of e-business
8 Midterm  
9 Business and Management - Basic Tasks in Management Hierarchy, Management Skills and Functions, Planning Tours, Strategic Planning Process Levels in the management hierarchy and the importance of planning
10 Business and Management - Leadership, Sketch Culture and Organization Structure Tours, Role of Management Computing Systems in Business Definition of leadership, corporate culture and organizational structure
11 Role of Human Resources Department in Business Definition and importance of human resources management
12 Role of Marketing Department in Business Formation of marketing concept and P 4P ”
13 Accounting and Use of Financial Information Basic definitions of accounting and finance
14 Technology and Production Management Strategic role of production process
15 Review  
16 Final  

 

Recommended Sources

RECOMMENDED SOURCES
Textbook L.E. Boone and D.L. Kurtz. Contemporary Business. John Wiley and Sons, 2011 (Fourteenth Edition)
Additional Resources  

 

Material Sharing

Documents

 Powerpoint presentations, additional reading material

Assignments

Various assignments, company case studies

Exams

 Midterm Exam, Final Exam

Assessment

ASSESSMENT
IN-TERM STUDIES NUMBER PERCENTAGE
Mid-terms 1 25
Homework 10 25
Final 1 50
Total   100

 

Course’s Contribution to Program

COURSE'S CONTRIBUTION TO PROGRAM

No

Program Learning Outcomes

Contribution

1

2

3

4

5

1

Have the basic knowledge on legal, political, economic and social issues that cover the field of business administration science and specialties at international level.

 

 

 

X

 

2

Have the knowledge of English at international institutional level to communicate effectively in written and oral.

 

 

X

 

 

3

Improves entrepreneurship ability.

X

 

 

 

 

4

Reinforce theoretical knowledge with practice.

X

 

 

 

 

5

Associate the knowledge acquired in the sub-specialties of business science and reflect it in decision-making processes.

X

 

 

 

 

6

Work effectively within the team and take the initiative for the success of the team.

 

 

X

 

 

7

Act in accordance with the principles of business ethics and social responsibility and fulfill their active citizenship duties.

 

 

X

 

 

8

Have the necessary knowledge to conduct independent study / project / research, evaluate their results, and produce creative solutions to problems.

 

 

X

 

 

 

ECTS

 

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION

Activities

Quantity

Duration
(Hour)

Total
Workload
(Hour)

Course Duration (Including the exam week: 16x Total course hours)

16

3

48

Hours for off-the-classroom study (Pre-study, practice)

16

5

80

Mid-terms

1

10

10

Homework

10

2

20

Final examination

1

10

10

Total Work Load

 

 

168

Total Work Load / 25 (h)

 

 

6,72

ECTS Credit of the Course

 

 

7

 

 

 
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