This course is designed to introduce students to the role of media in society within the theoretical framework of media studies and to provide them with an interdisciplinary understanding of the relationship between agriculture, food systems and the media.
The role of media in society, the effects and importance of the media, the structure and functioning of media, and the relationship between agriculture and food systems, mass media and society, also the dissemination of agri-food information and all agricultural issues will be discussed through the media.
Vertical Tabs
Course Learning Outcomes
Course Learning Outcomes |
Program Learning Outcomes |
Teaching Methods |
Assessment Methods |
Explores the relation between agriculture, food, and media. |
2,7,9,10 |
1,2,3,4,5 |
A,B,C |
Understands the role of media in agriculture and food system. |
2,7,9,10 |
1,2,3,4,5 |
A,B,C |
Develops an understanding of how media affects agriculture, food, natural resources, environment systems, and urban issues in various dimensions at national and global level. |
2,7,9,10 |
1,2,3,4,5 |
A,B,C |
Defines information sources, media channels, and audiences in agricultural media. |
2,7,9,10 |
1,2,3,4,5 |
A,B,C |
Learns major theories & methods commonly used in media. |
2,7,9,10 |
1,2,3 |
A,B,C |
Develops an interdisciplinary understanding and knowledge of agriculture, food, natural resources, environmental systems, and rural issues from the perspective of media studies. |
2,7,9,10 |
1,2,3,4,5 |
A,B,C |
Course Flow
COURSE CONTENT |
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Week |
Topics |
Study Materials |
1 |
Course overview |
Lecture notes |
2 |
The concept and definition of media |
Lecture notes |
3 |
History and academic development of agricultural journalism and media |
Lecture notes |
4 |
Role and importance of media in agriculture and food systems |
Lecture notes |
5 |
Agriculture and food in mass media |
Lecture notes |
6 |
Agricultural media, news, and information |
Lecture notes |
7 |
Midterm |
Lecture notes |
8 |
Agricultural journalism |
Lecture notes |
9 |
Agriculture-food, media and development |
Lecture notes |
10 |
The effects of media |
Lecture notes |
11 |
Theories of media effects |
Lecture notes |
12 |
Media and politics in agriculture and food systems |
Lecture notes |
13 |
Media ethics and agricultural issues |
Lecture notes |
14 |
Review |
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Recommended Sources
RECOMMENDED SOURCES |
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Lecture Notes |
Instructor notes |
Additional Resources |
Reisner, A.E., and Hays, R.G. (1989). Media ethics and agriculture: Advertiser demands challenge farm press's ethical practices. Agric Hum Values 6, 40–46. Ballantyne, P. (2009). Accessing, sharing, and communicating agricultural information for development: emerging trends and issues. Information Development, 25(4), 260-71. |
Material Sharing
MATERIAL SHARING |
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Documents |
Lecture Notes |
Assignments |
Homework, Presentation |
Exams |
Midterm, Final exam |
Assessment
ASSESSMENT |
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IN-TERM STUDIES |
NUMBER |
PERCENTAGE |
Midterm |
1 |
60 |
Homework |
1 |
20 |
Presentation |
1 |
20 |
Total |
|
100 |
Final to Success |
|
40 |
Semester to Success |
|
60 |
Total |
|
100 |
Course’s Contribution to Program
COURSE'S CONTRIBUTION TO PROGRAM |
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No |
Program Learning Outcomes |
Contribution |
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1 |
2 |
3 |
4 |
5 |
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1 |
To be able to comprehend the economic problems of agriculture; collecting, analyzing and interpreting data at micro and macro levels for economic applications; analyzing the ways of increasing production by applying the basic principles of economy in agriculture; to make the right decision for the future; to produce project based solutions; ability to apply with contemporary techniques. |
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2 |
To be able to monitor national and international agricultural markets, to understand the behavior of market actors; ability to predict the effects of economic and political developments on the Turkish agricultural sector, and interpret and make decisions. |
|
X |
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3 |
Marketing of agricultural products by using marketing principles and methods; have the basic knowledge about market research and ability to interpret. |
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4 |
Agricultural production tools, equipment, methods and equipment to recognize; application of plant and animal production techniques and models; Ability to use the theoretical and practical knowledge related to plant breeding, plant breeding, seed production, genetics, physiology, ecology, biotechnology, plant gene resources, organic agriculture and meadow-pasture management in the field of field crops. |
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5 |
To develop and deepen their knowledge in the field of information systems at the level of expertise; interpreting and integrating the information acquired in information systems with the information coming from related disciplines; ability to develop new approaches to complex problems in applications in information systems. |
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6 |
To be able to master scientific resources and jurisprudence in the field of law; to be able to make comparative law analysis in national and international field; to ensure that the knowledge acquired in the field of law is transferred to the social and economic field; to have the ability of interdisciplinary analysis. |
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7 |
Ability to set goals and objectives for the organization / institution; information on project management, risk management and change management; awareness about entrepreneurship and innovation; awareness of occupational health and safety issues; information on sustainable development. |
|
X |
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8 |
Ability to communicate effectively in oral and written English; the ability to write and understand effective reports, to make effective presentations, to give and receive clear and understandable instructions. |
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9 |
Ability to work effectively in disciplinary and multidisciplinary teams; self-study skills. |
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X |
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10 |
To act in accordance with ethical principles, professional and ethical responsibility awareness; the ability to inform the society on issues related to biodiversity, natural resources, air, water, soil pollution, recycling, environmental sensitivity, environmental protection. |
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X |
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11 |
Awareness of the necessity of lifelong learning; the ability to access information, follow developments in science and technology, and constantly renew oneself. |
ECTS
ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION |
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Activities |
Quantity |
Duration (Hour) |
Total Work Load (Hour) |
Course hours (Including exams week: 15xtotal lecture hour) |
14 |
3 |
42 |
Study hours out of class (Pre-study, practice) |
16 |
3 |
48 |
Midterm |
1 |
3 |
3 |
Homework |
1 |
20 |
20 |
Presentation |
1 |
4 |
4 |
Final |
1 |
3 |
3 |
Total Work Load |
116 |
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Total Work Load / 25 (h) |
4.64 |
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ECTS Credit of the Course |
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|
5 |